If you run a clothing business in Brooklyn you will want to
take advantage of local clothing wholesalers.
By visiting the warehouse of a Brooklyn clothing wholesaler
you will be able to see first hand his merchandise.
Even though today the Internet can help you find clothing from wholesalers
from around the country, it can still be beneficial to see first hand the
merchandise when possible.
Another advantage of dealing with a Brooklyn based wholesaler is that you
will be able to develop a personal relationship.
Having a personal relationship with your wholesale supplier is beneficial for a few reasons.
For starters, the wholesaler will think of you first when he comes across a new wholesale deal.
Second, you will have an easier time obtaining lower wholesale prices, since the wholesaler will
appreciate your business relationship.
So how do you find Brooklyn based clothing wholesalers?
Visit the New York wholesale shows. Many clothing wholesalers set up booths at the
Network. Let other retailers and wholesalers know what you are looking for. Everyone in business works on building networks, so your best source of information is other retailers and wholesalers.
But why would they share the information with you?
Either from their desire to build a business relationship with you, or to earn a commission from the wholesaler they send you to.
Conduct an online search for Brooklyn based clothing wholesalers.
You can conduct a search through a search engine such as Google, or you can use a more specialized wholesale search engine such as wholesalequest.com
Once you locate the contact information of the wholesaler, you want to make sure you are well prepared before setting up a time to meet with him.
You will want to have your sales tax id number, and a clear idea of what kind of items you are
If you are not sure exactly what items you want to purchase, then at least have an idea of the category of items you want to sell.
You can select this category by thinking about the customers you will be selling to.
If your clothing store will be located in an urban area of Brooklyn you will want to carry urban brands such as Ecko, Sean John, Enyce, Rocawear, Phat Farm, and Akademiks.
For a clothing store located in a more yuppie area, like Park Slope or Brooklyn Heights, you will
want to carry brands such as Polo Ralph Lauren, DKNY, and Nautica.
Keep your ears on the ground so that you will know which brands are gaining in popularity, and which brands are fading out.
Next you will want to determine the price range you need to buy at. You determine this price range by examining the purchasing power of your average customer.
If your customers will be willing to spend $50 on a Tommy Hilfiger shirt, you can afford to pay up to $25 for it.
Always try to work on at least a 100% mark up.
When an item is really hot, and you will know it will sell quickly, you can take a chance and work on a smaller profit margin. Since the item will sell, you know you will make money on it.
Let’s refocus on your meeting with the wholesaler.
When you speak to the wholesaler schedule a definite time to meet at. This will show your seriousness and will ensure that the wholesaler is available to see you.
Remember that the wholesaler is looking for a long term business relationship.
Convey to him your shared interest in developing a solid relationship and you will be able to receive competitive prices and fast moving merchandise from the wholesaler.
In your search for clothing wholesalers, you can use these categories: Wholesale spices
Wholesale Designer Wear
Wholesale Dress Wear
Wholesale Urban and hip hop wear.
Wholesale Children’s clothing.
Wholesale Men’s clothing.
Wholesale Women’s clothing.
Wholesale Junior clothing.
Wholesale Baby clothing.
Wholesale New clothing.
Wholesale Used clothing.
Wholesale Salvage clothing.
Wholesale store return clothing.
You should mix and match categories to further refine your search.
Don’t be discouraged if the first wholesaler you contact does not have the clothing
you are looking for, often the wholesaler will be able to point you in the right direction.
Once you start making contacts with clothing wholesalers you will start developing your own ideas and strategies to help you navigate the wholesale landscape.